{"id":2376,"date":"2021-12-19T13:00:57","date_gmt":"2021-12-19T13:00:57","guid":{"rendered":"http:\/\/localhost\/wordpress-5.7.2\/?post_type=journal_article&#038;p=2376"},"modified":"2021-12-29T18:45:18","modified_gmt":"2021-12-29T18:45:18","slug":"the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa","status":"publish","type":"journal_article","link":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/","title":{"rendered":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa."},"content":{"rendered":"","protected":false},"author":1,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_links_to":"","_links_to_target":""},"journal_article_cats":[194],"class_list":["post-2376","journal_article","type-journal_article","status-publish","hentry","journal_article_cat-2014-2015"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"admin\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Tinashe Chuchu - Rated NQF researcher\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2021-12-19T13:00:57+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2021-12-29T18:45:18+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.tinashechuchu.com\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article_cat\\\/2014-2015\\\/#listItem\",\"name\":\"2020-2021\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article_cat\\\/2014-2015\\\/#listItem\",\"position\":2,\"name\":\"2020-2021\",\"item\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article_cat\\\/2014-2015\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#listItem\",\"name\":\"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa.\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#listItem\",\"position\":3,\"name\":\"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa.\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article_cat\\\/2014-2015\\\/#listItem\",\"name\":\"2020-2021\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/#organization\",\"name\":\"Tinashe Chuchu\",\"description\":\"Rated NQF researcher\",\"url\":\"https:\\\/\\\/www.tinashechuchu.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.tinashechuchu.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Picture3.png\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#organizationLogo\",\"width\":2087,\"height\":1074},\"image\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#organizationLogo\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/author\\\/admin\\\/#author\",\"url\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/author\\\/admin\\\/\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/260c33a7bef59e705fda3e8def10bc09f7decf6d505aff0a2926d632e8067b92?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"admin\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#webpage\",\"url\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/\",\"name\":\"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/journal_article\\\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/author\\\/admin\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/index.php\\\/author\\\/admin\\\/#author\"},\"datePublished\":\"2021-12-19T13:00:57+00:00\",\"dateModified\":\"2021-12-29T18:45:18+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/#website\",\"url\":\"https:\\\/\\\/www.tinashechuchu.com\\\/\",\"name\":\"Tinashe Chuchu\",\"description\":\"Rated NQF researcher\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.tinashechuchu.com\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu","description":"","canonical_url":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com#listItem","position":1,"name":"Home","item":"https:\/\/www.tinashechuchu.com","nextItem":{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/#listItem","name":"2020-2021"}},{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/#listItem","position":2,"name":"2020-2021","item":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#listItem","name":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa."},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#listItem","position":3,"name":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa.","previousItem":{"@type":"ListItem","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/#listItem","name":"2020-2021"}}]},{"@type":"Organization","@id":"https:\/\/www.tinashechuchu.com\/#organization","name":"Tinashe Chuchu","description":"Rated NQF researcher","url":"https:\/\/www.tinashechuchu.com\/","logo":{"@type":"ImageObject","url":"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#organizationLogo","width":2087,"height":1074},"image":{"@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#organizationLogo"}},{"@type":"Person","@id":"https:\/\/www.tinashechuchu.com\/index.php\/author\/admin\/#author","url":"https:\/\/www.tinashechuchu.com\/index.php\/author\/admin\/","name":"admin","image":{"@type":"ImageObject","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/260c33a7bef59e705fda3e8def10bc09f7decf6d505aff0a2926d632e8067b92?s=96&d=mm&r=g","width":96,"height":96,"caption":"admin"}},{"@type":"WebPage","@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#webpage","url":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/","name":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.tinashechuchu.com\/#website"},"breadcrumb":{"@id":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/#breadcrumblist"},"author":{"@id":"https:\/\/www.tinashechuchu.com\/index.php\/author\/admin\/#author"},"creator":{"@id":"https:\/\/www.tinashechuchu.com\/index.php\/author\/admin\/#author"},"datePublished":"2021-12-19T13:00:57+00:00","dateModified":"2021-12-29T18:45:18+00:00"},{"@type":"WebSite","@id":"https:\/\/www.tinashechuchu.com\/#website","url":"https:\/\/www.tinashechuchu.com\/","name":"Tinashe Chuchu","description":"Rated NQF researcher","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.tinashechuchu.com\/#organization"}}]},"og:locale":"en_US","og:site_name":"Tinashe Chuchu - Rated NQF researcher","og:type":"article","og:title":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu","og:url":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/","og:image":"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png","og:image:secure_url":"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png","article:published_time":"2021-12-19T13:00:57+00:00","article:modified_time":"2021-12-29T18:45:18+00:00","twitter:card":"summary","twitter:title":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa. - Tinashe Chuchu","twitter:image":"https:\/\/www.tinashechuchu.com\/wp-content\/uploads\/2021\/11\/Picture3.png"},"aioseo_meta_data":{"post_id":"2376","title":"#post_title #separator_sa #site_title","description":"#post_content","keywords":[],"keyphrases":{"focus":[],"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":{"id":"aioseo-web-page-635a4f63e0f59","slug":"web-page","graphName":"WebPage","label":"Web Page","properties":{"type":"WebPage","name":"","description":""}}},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":{"locations":{"business":{"name":"","businessType":"","image":"","areaServed":"","urls":{"website":"","aboutPage":"","contactPage":""},"address":{"streetLine1":"","streetLine2":"","zipCode":"","city":"","state":"","country":"","addressFormat":"#streetLineOne\n#streetLineTwo\n#city, #state #zipCode"},"contact":{"email":"","phone":"","phoneFormatted":"","fax":"","faxFormatted":""},"ids":{"vat":"","tax":"","chamberOfCommerce":""},"payment":{"priceRange":"","currenciesAccepted":"","methods":""}}},"openingHours":{"useDefaults":true,"show":true,"alwaysOpen":false,"use24hFormat":false,"timezone":"","labels":{"closed":"","alwaysOpen":""},"days":{"monday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"tuesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"wednesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"thursday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"friday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"saturday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"sunday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"}}}},"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2021-12-19 13:01:00","updated":"2025-06-04 22:38:01","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.tinashechuchu.com\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/\" title=\"2020-2021\">2020-2021<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tThe LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa.\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.tinashechuchu.com"},{"label":"2020-2021","link":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article_cat\/2014-2015\/"},{"label":"The LGBTQAI+ community and luxury brands: Exploring drivers of luxury consumption in South Africa.","link":"https:\/\/www.tinashechuchu.com\/index.php\/journal_article\/the-lgbtqai-community-and-luxury-brands-exploring-drivers-of-luxury-consumption-in-south-africa\/"}],"_links":{"self":[{"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/journal_article\/2376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/journal_article"}],"about":[{"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/types\/journal_article"}],"author":[{"embeddable":true,"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/media?parent=2376"}],"wp:term":[{"taxonomy":"journal_article_cat","embeddable":true,"href":"https:\/\/www.tinashechuchu.com\/index.php\/wp-json\/wp\/v2\/journal_article_cats?post=2376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}