Tinashe Chuchu https://validator.w3.org/feed/docs/rss2.html An investigation of young consumers’ perceptions towards the adoption of electric cars. An Empirical Study on the Predictors of the Perceived Quality of Learning at Institutions of Higher Education: 2D Model Approach. The impact of service quality drivers on customer satisfaction in internet provision services of Zimbabwe. Data on the Relationship between Traveller Perceived Value and Traveller Intention to Revisit a Destination. Conferences And Talks Investigating the Impact of Destination Image on Travellers’ Intention to Revisit South Africa: A Case of International Tourists. Journal Articles Useful Academic Links News Dr Tinashe Chuchu Teaching Contact An empirical investigation into organizational level antecedents of value co-destruction in Lisbon, Portugal: A hospitality sector case. The Impact of Mobile Banking on the Adoption of Banking Products and Services in South Africa, using the Technology Acceptance Model. Marketing students and Tuks FM team up for research Guest Speaker Mancosa Annual MBA Welcome How User-Generated Content Advertising Influences Consumer Attitudes, Trust and Purchase Intention of Products and Services. An examination of the determinants of the adoption of mobile applications as learning tools for higher education students. Marketing research presented at conference in the USA An investigation into the factors influencing the purchase intentions of Smart Wearable Technology by students. Navigating on the antecedents that influence store patronage, apparel purchase decision and store attachment among the Generation Y cohort. An Analysis of Online Marketing Communications by Graded Accommodation Establishments: A South African Tourism Perspective. The impact of consumer shopping value orientations on retail outcome variables in the South African restaurant setting. The relationship between traveller perception of value from airport offerings and the intention to return to revisit a destination “The Adoption of Google+ by South African Millennials and its Impact on Future Marketing Communication Trends” Facebook Communication and Marketing Influence on Decision-Making and Choice of University Student Representatives: A Student’s Perspective. Key Drivers that Influence Store Choice in the Contemporary Gauteng Apparel Retail Market. The influence of store environment on brand attitude, brand experience and purchase intention. Attributes Influencing Financial Institutions Selection by African Youth Tourists. The Influence of Satisfaction on Job Outcomes among Foreign and local Academic Staff at a Selected International University. The Impact of Environmental Turbulence on Product Innovation in Small to Medium Enterprises in Harare, Zimbabwe. Perceptions of the effectiveness of Twitter as a crowdfunding communication tool for raising university fees Factors That Affect Destination Brand Equity: The Case of Soweto as a Local Tourist Destination through a Generation Y Perspective. Factors that Influence the Intention to Recommend Johannesburg as a Tourist Destination: An International Student’s Perspective The impact of servicescape and traveller perceived value on affective destination image: an airport retail services case. Technology as an Emerging Educational Tool or Tourism Information Sourcing: A Content Analysis 2006 to 2018. An Empirical Investigation into the Relationship between Sustainability and Supply Chain Compliance within the South African public and the private sector. A Study on the Perceptions of Mobile TV as A Marketing tool In South Africa Analysing the Effectiveness of using a Mobile Application as an Educational Tool for Students at the University of the Witwatersrand, Johannesburg. The effect of advertising on brand attitudes and perceived brand value: the case of South African township youth luxury brand choices. The influence of store environment on brand trust, brand satisfaction and brand loyalty among the black middle class. The Retail and Marketing Review. 12(2), 46-57. Factors Influencing Fashion Adoption among the Youth in Johannesburg, South Africa. Journal of Economics and Behavioral Studies, 8(4), 92-108. Management’s Commitment, Education and Ethics on Organisational Entrepreneurship: The Case of South African Non-Profit Organisations. Journal of Economics and Behavioral Studies, 8(4), 133-143. The Impact of Inclusive Education on Learners with Disabilities in High Schools of Harare, Zimbabwe. Journal of Social and Development Sciences, 7(2), 88-96. Exploring Inclusive and Responsible Business Approaches in South Africa: A Public Procurement Perspective. An Application of the Marketing Mix and Online Marketing as a Business Strategy for SMME Cafés in South Africa. Journal of Economics and Behavioral Studies Celebrity Endorsement Advertising: Brand Awareness, Brand Recall, Brand Loyalty as Antecedence of South African Young Consumers’ Purchase Behaviour. An empirical investigation into the effectiveness of consumer generated content on the purchase intention of sports apparel brands. An Empirical Investigation of the Relationship between, Consumer Attitudes and Willingness to buy Luxury Brands. Home